Using health behavior theory and a community-based approach, our lab focuses on the following:
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Social psychological factors associated with health risk perceptions and behaviors
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Developing community-driven strategies to reduce risk behavior
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Vulnerable populations, with a focus on adolescents, American Indians/Alaska Natives, and those living in rural communities
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Targeted health behavior interventions
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Tobacco use and cessation
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Vaccine hesitancy
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The impact of marketing on risk perceptions